Media Planning and Buying Principles and Practice in the Indian Context by Arpita Menon
₹480.00
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Title Media Planning and Buying Principles and Practice in the Indian Context by Arpita Menon- Rent or Buy New Book on Pustakkosh.com Author Arpita Menon With the increased media choices, fragmented audiences, technological advancements, rising costs and growing demands of accountability from clients, media business has grown in both complexity and importance.
Title Media Planning and Buying Principles and Practice in the Indian Context by Arpita Menon- Rent or Buy New Book on Pustakkosh.com
Author Arpita Menon
With the increased media choices, fragmented audiences, technological advancements, rising costs and growing demands of accountability from clients, media business has grown in both complexity and importance.
| Weight | 0.0 kg |
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