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Global Business Today by Charles W. L. Hill
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The success of the first five editions of Global Business Today has been based in part upon the incorporation ofleading edge research into the text, the use of the up-to-date examples and statistics to illustrate global trends andenterprise strategy, and the discussion of current events within the…
The success of the first five editions of Global Business Today has been based in part upon the incorporation ofleading edge research into the text, the use of the up-to-date examples and statistics to illustrate global trends andenterprise strategy, and the discussion of current events within the context of the appropriate theory.
