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MODERN COMPETITIVE STRATEGY by Gordon Walker
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Title MODERN COMPETITIVE STRATEGY by Gordon Walker- Rent or Buy New Book on Pustakkosh.com Author Gordon Walker The text provides a concise synthesis of the theory and empirics of the strategy field. It uses a “Value Minus Cost” framework that measures competitive advantage.
Title MODERN COMPETITIVE STRATEGY by Gordon Walker- Rent or Buy New Book on Pustakkosh.com
Author Gordon Walker
The text provides a concise synthesis of the theory and empirics of the strategy field. It uses a “Value Minus Cost” framework that measures competitive advantage.
