Title The Starbucks Experience 5 Principles for Turning Ordinary Into Extraordinary by Joseph Michelli- Rent or Buy New Book on Pustakkosh.com Author Joseph Michelli WAKE UP AND SMELL THE SUCCESS! You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time.